Shed is totally delighted that the Trademark Office has granted trademarks to both of the brand names he filed for the Genie dildo: VAGENIE® and OMGeneie®. The ‘OMGenie’ name was an alternative option for the genie dildo – but in the end, Shed decided to go with VAGENIE instead. Shed has a long track record of trademarking creative phrases and brand names, some of which you can see below. The top one is for a trademark for the phrase ‘The Trademark Office Has No Sense Of Humour‘ (successfully fought for – and won) and was filed after the Trademark Office refused to grant Shed the trademark for ‘Clitoris Allsorts’ deeming the name to be ‘contrary to principles of morality‘.